Colin McDermott

Colin McDermott

Head of SEO @ Whop. Colin has over 15 years experience in content marketing and technical SEO. Based in Margate, England. @ColinMcDermott on X.

Introducing Whop Ads

Introducing Whop Ads

by Colin McDermott

Digital vs physical products: What's the difference?

Digital vs physical products: What's the difference?

by Monica J. White

Whop acquires Hidden Studios to power its ads division: meet the founder who's been here from the start

Whop acquires Hidden Studios to power its ads division: meet the founder who's been here from the start

by Keisha Singleton

How Daniel Iles built a global marketing agency from a remote Alaskan town

How Daniel Iles built a global marketing agency from a remote Alaskan town

by Keisha Singleton

Best invoicing software: 10 tools that actually make getting paid easy

Best invoicing software: 10 tools that actually make getting paid easy

by Keisha Singleton

21 best subscription billing platforms and software (2026)

21 best subscription billing platforms and software (2026)

by Keisha Singleton

Facebook helped people make friends on campus. Whop helps friends make businesses on campus.

Facebook helped people make friends on campus. Whop helps friends make businesses on campus.

by Keisha Singleton

Bet on yourself

Bet on yourself

by Colin McDermott

42 Discord server ideas for your online community

42 Discord server ideas for your online community

by East

Happy Tax Day

Happy Tax Day

by Colin McDermott

Payment orchestration: why single-PSP dependency is costing you more than you think

Payment orchestration: why single-PSP dependency is costing you more than you think

by Keisha Singleton

What is a payment processor? Everything you need to know before choosing one

What is a payment processor? Everything you need to know before choosing one

by Keisha Singleton

The best Stripe Connect alternatives for platforms and marketplaces

The best Stripe Connect alternatives for platforms and marketplaces

by Keisha Singleton

10 payment methods your customers actually want in 2026

10 payment methods your customers actually want in 2026

by Keisha Singleton

Whop is the complete payment stack for platforms

Whop is the complete payment stack for platforms

by Keisha Singleton

Why this Brooklyn sneaker store built a court-booking app using Whop

Why this Brooklyn sneaker store built a court-booking app using Whop

by Keisha Singleton